Matt Barber Creative Design www.mbcreativedesign.co.uk
Crowne Plaza - Gallery image #1
Crowne Plaza required a complete rebrand including the design and creation of all print and digital hotel collateral to establish global brand consistency and champion the brand values. Crowne Plaza is a global chain of full service, upscale hotels catering to business travellers and to 
the meetings and conventions market. The project was to design and create an in-depth brand guideline and all associated brand, advertising 
and marketing hotel collateral in multiple languages with regional specifics. The brand guideline was designed to empower hotel managers 
with confidence and guidance to produce consistent on-brand hotel collateral efficiently from a suite of over 500 editable artwork files.
Crowne Plaza - Gallery image #2
Crowne Plaza - Gallery image #3
Crowne Plaza - Gallery image #4
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