Manchester United

Manchester United is one of the world’s most prestigious football clubs, with a rich history and a global presence. I was contracted to assist in the design and creation of 15 exclusive End of Year Partner Review books for the club’s biggest partners, including Chevrolet, Kohler, New Era, and Apollo Tyres etc. Over the course of six months, I worked on these 100+ page books, each tailored to showcase the individual partnerships.

Each review book featured a detailed look back at the partnership’s success, covering key objectives, global exposure, activations, events, social media engagement, website takeovers, and more. Additionally, every book included a section dedicated to Manchester United, reviewing both the men’s and women’s teams’ performance throughout the year, including league and cup results, complemented by stunning photography.

The books also incorporated a blend of text, facts, figures, and infographics, alongside over 300 player retouches, which I personally created to ensure the imagery was of the highest quality. My involvement also extended to designing an exterior wrap for Old Trafford Stadium, further contributing to the club’s visual presence. The project was an exciting opportunity to merge design excellence with Manchester United’s global stature.