Leaf Organics

Leaf Organics, a premium UK-based CBD brand, was founded in 2019 with a focus on delivering high-quality, THC-free, full-spectrum CBD products. They specialise in CBD tinctures, tablets, gummies, teas, and a range of body care products including muscle creams, balms, and body oils. I was tasked with creating their brand identity from the ground up, working within a limited budget and specific constraints around label print production.

The project involved developing a distinctive and professional brand identity that would resonate with Leaf Organics’ target audience. I designed product labels that are not only aesthetically pleasing but also easy to read, with clear icons indicating key product features such as milligrams per unit, volume per bottle, and benefits like THC-free, vegan-friendly, and organic farming.

Additionally, I developed a comprehensive suite of brand collateral, including digital and print assets for their website, social media platforms, exhibitions, and pop-up stalls. I also created marketing materials such as price lists, flyers, and roll-up banners. The project extended to custom company apparel, including t-shirts, caps, and hoodies, enhancing the brand’s visual identity across various touchpoints. Through carefully curated photography and expert retouching, I ensured that every design element reflected Leaf Organics’ unwavering commitment to quality and natural wellness.